A digipak is similar to a CD case, but made mainly out of cardboard instead of plastic. There is an image referencing the artists on the front, usually with their name and the album title. There is a track list on the back and also distribution/production information, along with copyright information in small print. There is a slip inside which always contains song names and exactly who made them, along with some images. There are sometimes lyrics in these slips and also occasionally thank you messages. The digipak also has to be recognizably similar to the artist it belongs to i.e. have the same 'theme.' There is also a spine which contains usually only text, which says the artist's name, album name, and the record label.
The record label might choose one of these rather than a regular CD case because it's economically cheaper; they are also good for promo copies.
It benefits the consumer as it makes you feel like you're getting something extra.
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